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The Most Important Medium Statistics that Determine Your Earnings

Using Data Science to Analyze What Exactly Dictates Earnings

Terence Shin, MSc, MBA
7 min readApr 27, 2021
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An in-depth analysis of what Medium statistics are indicative of how much money your articles will make.

- Keep scrolling if you want to jump straight to the insights -

Introduction

I’ve been wanting to do this for a long time now, mainly for my own understanding, but I’m sure that many of you also wonder how Medium calculates earnings. I’m sure many of you also wonder what statistics are actually relevant in determining earnings.

Before this, I’ve read a lot of articles claiming that they’ve discovered the secret formula to determining earnings and then proceeded to claim that read ratio was an important metric to look at.

Let me tell you that read ratio is definitely not what you should be looking at.

After writing over 125 articles, I collected all of my medium articles’ data and analyzed what Medium statistics (and other factors) determined earnings.

After reading this article, you should have a much better understanding of how different factors are related to earnings and…

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Terence Shin, MSc, MBA
Terence Shin, MSc, MBA

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